Last year several of the most important dating platforms announced that artificial intelligence were going to use to help users find the perfect match. Hinge It is the one that has been advanced in Spain and has announced hours ago the arrival of the first advice based on artificial intelligence so that users better express their personality, interests and intentions.
Last year this type of applications suffered a drop in subscriptions due to the exhaustion they are producing in users. Especially for the excessive monetization of some platforms such as Tinder, which somehow seek that the user or person returns to the app to continue with those infinite gestures of giving or I do not like.
Hinge, although it is part of the applomerate of apps that Match Group has as it also happens with Tinder, is one of the apps that does not offer that feeling of monetizing the experience And it gives ‘matches’ more frequently. Now he wants to reduce the exhaustion that this type of applications can produce with artificial intelligence advice.
It has been coming for a few hours to help the user at that key time: Cause a great first impression. And it is because it has some very important data that show that these types of functionalities help more than one might think: the function of conversation issues caused 47 % of the “like” that were given in this type of responses in 2024 would help to become a final appointment.
And there is another point where the user helps: more than half of the people (63 %) looking for a partner They have difficulty knowing what to include in your profile. What leads to that they imitate clichés in their “conversation issues” and are not original, which does not help for anything to find a partner, so AI arrives to help in this aspect.
Advice with AI
The free android
Now the important thing. The new AI function Help improve answers in the “conversation topics” section of profiles to offer useful suggestions. At no time do users say what they have to say or suggest specific words, but it gives advice and options that help them highlight more authenticly to facilitate conversations that lead to appointments.
Is responsible for evaluating each response that the user gives in Three orientation levels: “Deepen a little more”, “Try a small change or great answer” and provide a personalized advice adapted to each response. He puts an example to the topic of conversation “My simple pleasures” and if we respond with “good music and spend time with my friends”, here I recommend deepening a little more.
The advice that gives It is “try to add a specific genre or a favorite artist to show more about your personality. What kind of music do you like the most?” To another response from the user with “My morning career of the weekend in the park. I clears my mind to face the day with a playlist ringing in loop”, its recommendation is that there has been a great answer.
It can be said that this AI function is like have a friend who advises us well In each response that we give to the “conversation issues” and thus deepen a little more about what we like, our interests or how we take certain things in life.
