Apps are the main reason why modern smartphones exist. From the first moment it was possible to install programs on our devices, they ceased to be simple mobile phones. But in Nothing they believe they will disappear.
Rather, the apps are not going to disappear, they will evolve and expand intrinsicly with the ‘hardware’; in other words, The future smartphone will have a single app that will serve for everything. And the key is in AI.
In a recent interview with WiredCarl Pei seems to be aware that there is already a certain boredom among the general public on AI And above all miraculous promises that companies like OpenAi and Google are doing.
Perhaps that is why, Pei has clarified that what he is raising is not to use AI to “change the world” or to “revolutionize smartphones.” Instead, bet on using AI to “Solve consumer problems”.
According to Pei, Nothing will not use AI to “tell a great story”, but they want “the product to be the story.” He believes that The smartphone remains the most important device For AI, despite the arrival of exclusive devices for ia.
Instead of following the path of Openai and creating new types of wearables that only use AI, Pei believes that The smartphone will continue to be the kingbut evolving to a device with a single app, which will also be the operating system.
Nothing Phone (3A) and the EAR (2)
The free android
In other words, the operating system will gain functions and will go optimizing for the needs of each user; That way, users are less likely to waste their time doing things that are not really interested.
As the smartphone will know everything about us, it will be able to adapt using AI and show only what we need at all times; PEI states that The mobile suggests what to do and offers us how to do it As soon as he turned it on.
For Nothing, Pei’s goal is Create the “IPOD of the AI”in the sense that Apple’s original iPod was created to offer a better listening experience for music fans.
Essential Space
The free android
It is a very different concept of current smartphones, but at the same time, very familiar. After all, functions such as Essential Space of Nothing, which remembers what we have done to help us, is a starting point.
Other brands are also moving in the same direction. In One UI 7, Samsung premiered the Now Bar, a dynamic section that reacts to our environment and our actions showing relevant information.
There is also evidence that operating systems are expanding to do more things; The Android version used by Google is very different from the free version, with a large number of intelligent functionsFor example.
At least, Pei believes that creativity will remain vital to succeed in the sector, and believes that companies like Apple have become too big and have lost that creativity that Nothing still maintains thanks to its small template.
An important detail is that Pei does not believe that these predictions come true soon, and knows that people still like apps. Therefore, he believes that They can pass between seven and ten years Before this future comes true.
A great obstacle to this future without apps is found in The control that Apple and Google have on their platformsa control that is gradually losing by decisions of European and American governments.
