The new Premium will be very popular in WhatsApp groups and among friends


The Google Crusade against advertisement blockers continues, with some controversial decisions such as advertisements for several hours for users trying to jump. The company’s objective is clear: either we swallow ‘the ads, or pay for YouTube Premium, the subscription that now costs 13.99 euros per month.

It is a high price for many users who simply want to see some videos without having to waste time with the ads, and Google knows it. Therefore, you are experiencing with ways to allow users to enjoy videos without ads without having to pay the complete subscription to Premium; We have already talked about one of these experiments, the new most cheaper and less functions premium lite youtube, and now it is the turn of another.

As YouTube itself has revealed in a Support pagethe service is experiencing with a new function to share videos with Premium and without advertising. In other words, a Premium user can Share videos without ads with other users that they only have a free account; In this way, these users can watch the video without interruptions or expect, even if they have not paid. For practical purposes, it is a way of sharing Premium, even in specific videos.

YouTube Premium users will be able to Share up to 10 videos without ads every month with users who are not premium; The only requirement is that the other person lives in a country in which Premium is offered. Therefore, it cannot become a way to enjoy Premium in markets in which it is not available.

The system works in a simple way, as a new option in the YouTube sharing menu, which will be called “Share without ads”; This will generate a link that we can copy or share through an application. The user who clicks on that link can see the video we have shared, Without any announcement that interrupts the experience.

Although it may seem a good idea to share videos with friends (especially if they are long and have several pauses for advertising), there are some limitations to take into account. To begin with, the links we generate You can only see 10 times in a row; To the tenth visualization, the link will stop working and show the video with ads.

The good news is that these ten visualizations do not have to be of the same user; in other words, We can share the same video with up to 10 people and will only tell as a shared video for monthly computation. Ideal for sharing videos in WhatsApp groups, for example. In addition, if we share a video with a user who already has Premium, its visualization will not count.

Another limitation is found in videos. Most YouTube videos are compatible with this functionality, but not all; The musical content (such as musical videos and songs by YouTube Music), YouTube Originals, Shorts, live broadcasts, movies and series They cannot be shared without ads.

At the moment, this functionality is in tests in Argentina, Brazil, Canada, Mexico, United Kingdom and Türkiye For a limited time, but YouTube already advances that it is possible to expand it to more subscribers in the future.

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